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· Posted on
February 21, 2024

Webjet is back in the black after walking through the valley-of-the-shadow-of-death during COVID lockdowns

Things were tough at Webjet during 2020 and 2021 lockdowns... but now, it has gained a major profit.

What's the key learning?

  • Webjet had it tough during lockdowns of 2020 and 2021, having suffered a $60 million loss last year.
  • Webjet has enjoyed a post-COVID rebound of worth $4 million in profit for the past 6 months - and it may be thanks to its B2B business.
  • In a challenging environment, two key revenue streams diversifies your business for two sides of the economy.

👉 Background: Webjet is the ASX-listed online travel business founded in 1998 in Melbourne. It does all things flights, hotels, car rentals, insurance and a whole lot more.

👉 What happened: Like most travel businesses, things were tough at Webjet during lockdowns of 2020 and 2021. We're talking a $60 million loss last year, but fortunately, Webjet has enjoyed a post-COVID rebound - it generated $4 million in profit for the past 6 months.

👉 What else: Although it is traditionally known for its consumer-facing travel agency, its B2B business is actually the one that helped it walk through “the valley of the shadow of death”. Gotta love when a CEO references Coolio.

What's the key learning?

💡In a challenging economic environment, two key revenue streams diversifies your business for two sides of the economy.

💡Webjet has its consumer division, which is basically an online travel agency. But it also has its B2B division, named WebBeds, which is an intermediary for other travel agencies.

💡While a recession could hurt its consumer-facing travel agency, Webjet reckons this wouldn't impact growth in its b2b hotel-room inventory offering - which is booming.

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