Learn
Newsletter
Offers
Podcast
About
Pay My Rent
  Back
~
2
min read
· Posted on
February 21, 2024

Netflix is selling clothes now?

Netflix is cashing in, launching an all new online store with all your fav TV shows

What's the key learning?

  • Netflix is turning its high profile characters into even more profitable merchandise
  • The streaming market has become saturated which has slowed Netflix's growth
  • Selling merchandise enables Netflix to continue diversifying its revenue away from monthly subscriptions

NETFLIX IS DOING WHAT NOW?

Netflix has partnered with Shopify to launch an online store where you can buy Netflix show-themed clothing and accessories.  It's called... Netflix.shop (creative right?)

They’ve already done collabs with big brands in the US like Walmart and Sephora, but this is the first time you can buy something from the streaming service directly.

Bridgerton tailcoats are rumoured to be flying off the shelves (according to a highly questionable Flux strawpoll).

So, what's the key learning?

Netflix is learning from the best - Disney - by turning their high profile characters into high-margin merchandise.

We know that Netflix is now competing with the likes of Hulu, Disney+, HBO Max, Binge, Stan...And as a result, Netflix's growth has slowed.

So now, the ‘Flix is hoping it can create a new revenue stream by leveraging the shows and characters of its tv hits.

Ready to win at money?

Sign up for Flux and join 100,000 members of the Flux family

Sign Up
A button to App StoreGoogle Play store button
Excellent  4.9 out of 5
Star rating
© 2024 Flux Technologies Pty Ltd and Flux Media Pty Ltd
All rights reserved.
Explore
HomeLearnPodcastAboutNewsletterFlux at Work
Offers
Home LoansSavings AccountsBank AccountsShare TradingCar LoansCredit Cards
Support
CareersContact usPrivacy PolicyTerms of Use
Disclaimer: Flux Technologies Pty Ltd (ABN 86 634 507 172) is an authorised representative (Representative No. 525288) of Mozo Pty Ltd who is the holder of AFSL No. 328141. We also provide general advice on credit products under our own Australian Credit Licence No. 530103. The product information presented does not constitute an offer and we are not recommending or suggesting any particular product. Any product advice presented is of a general nature only, and is not to be taken as any sort of advice as it has not taken into account your personal circumstances, objectives, financial situation or needs. Flux may not cover all products available to you. Check out our Credit Guide and Financial Services Guide for more information.

All information contained in the Flux app, www.flux.finance, www.joinflux.com, app.flux.finance and any podcast of Flux Media Pty Ltd (ABN 27 639 804 345) is for education and entertainment purposes only. It is not intended as a substitute for professional financial, legal or tax advice. Flux Media Pty Ltd is the owner of the registered trade mark, 'What the Flux'. While we do our best to provide accurate information on the podcast, we accept no responsibility for any inaccuracies that may be communicated.